Fudgsicles, the market leader in frozen fudge pops, are a Popsicle brand product. According to the Popsicle brand website, www.icecreamusa.com/popsicle/history, the Popsicle was the providential discovery of an eleven year old named Frank Epperson in 1905. The boy left soda powder, water, and a stirring stick on his porch overnight, only to find it frozen the next morning. While this frozen confection became popular among his friends, he did not recognize its commerical viability until years later. He applied for a patent on the Popsicle in 1924. He also invented the Fudgsicle and Dreamsicle. By the 1950s, the product line expanded to include a variety of different frozen pops and multipacks were sold to suburban families with the all-important freezers to store frozen treats.
Sixty years later, Fudgsicles remain a national favorite. And when it comes to frozen fudge bars, there’s still no competition. Fudgsicles dominate the market. They have a rich chocolatey taste, a smooth texture, and they hold up to the summer sun. But with their market dominance comes the market leader price tag.
When a certain unnamed member of my family gave up chowing down nightly bowls of rich, fatty, artery-clogging ice cream last year, frozen fudge treats became a staple in our household. Even the “regular” type are low in fat compared to ice cream, so it is easy to overindulge. Indeed, we seem to go through the frozen fudge bars with alarming speed. For this reason, finding a cheap brand became a priority.
So what if you’re looking for a box of cheap frozen fudge bars? Which supermarket chain, Safeway or Giant, offers the superior frozen fudge bar under its cheap house brand?
Safeway sells frozen fudge bars under its Lucerne label that have a credible chocolately taste. The Lucerne frozen fudge bars have a solid texture with no gumminess and no graininess, and the Lucerne frozen fudge bars don’t melt prematurely. Lucerne frozen fudge bars are cheap; they typically sell for about $1 less than the name brand, though sale prices are frequently offered on both products. Like the name brand Fudgsicle bars, the Lucerne frozen fudge bars come in packages of 12.
All members of my family will eat the cheap Lucerne frozen fudge bars as an alternative to the name brand Fudgsicles. Their friends will eat them when they visit, (and the cat would probably eat them, too, given the opportunity.) So, the Lucerne frozen fudge bars pass the test. But are they the best cheap alternative to Fudgsicles?
Giant Food Stores also makes a frozen fudge bar. Giant frozen fudge bars are cheap like the Lucerne frozen fudge bars, usually selling for about $1 less than the name brand Fudgsicle bars. The Giant frozen fudge bars, unlike their Lucerne counterpart, have a taste that is not straightforward and chocolately. The taste of the Giant frozen fudge bars is one that stops you mid-swallow and makes you think, “What’s this?” The Giant frozen fudge bar tastes almost salty. It is not a pleasant taste. The texture of the Giant frozen fudge bars is similar to the Lucerne frozen fudge bars but that taste… Some members of my family consider it so unpalatable they won’t even eat Giant brand frozen fudge bars- including the family member for whose primary benefit we buy them. As for the rest of us, let’ s just say the Giant frozen fudge bars are no one’s favorite. So when it comes to a cheap alternative to name brand frozen fudge pops, Giant brand is out.
If you don’t want to spring for the leading brand, Fudgsicle, and instead are seeking a cheap alternative, go to Safeway and buy Lucerne frozen fudge bars.