I have selected and bought my Dell desk top PC few years ago .When I was buying my PC I did survey the market and took advise from different people ,friend and family .Most of them advised me to buy Dell .Then I myself noticed that Dell has already capture the whole market .I wanted to satisfied my self before making a buying decision .
I noticed there are two big brand names in the market who are best and capture almost all the market, reliable Sony and Dell .I find out that Sony are doing excellent in every thing from Laptop to Camera ,television A/C and etc but not in Desktop PCs.,but why not.
I compared with Dell and found the fact that both the companies using different soft wares from many different reliable companies like word from Microsoft, adobe Photoshop ,antivirus ,paint Windows and etc and different versions at different prices. Dell play intelligently and wisely .Dell give some of the soft wares free of cost, some soft wares with discount prices .Dell advertise every other day on media like television, radio, internet and many other ways and Sony advertisements are seldom seen and no offer on Desktop has been noticed by me at least..
Dell also promote their Desktop PCs by giving excellent promotional offers like free delivery offer, free printer and some time camera ,web camera .They also give free upgrade and also discount offer on upgrade .But Sony has no interest in these they ado not believe in any offer or advertisement .Sony is busy in capturing different market like video camera, camera and other machinery and also in Laptops.
Dell offer free all in one printer and some time at discount price ,so people are attracted in that and get a package deal but what happens is when they bought that printer they are bound to get the ink cartridges from Dell only .The ink cartridges of Dell printers are only available at dell stores on line or by phone and no other way .Ink are quite expensive though but last longer than other brand of ink and also colours are fast and near to natural .Some times it is better photo prints form Dell printers than a professional photo printing shops.
Sony have different approach ,they just keeping their high standard to attract the buyers and the market and up to some extent ,are successful also . Sony has reliable name and people trust them and buy product.
Dell are also good because apart from offers their quality of product is excellent and who ever bought it ,they definitely do recommend it to others as I do.
Sony are best in Laptops but Dell are best in Desktop computers .Dell are best in computer Desktops because they have proper set up and offer every thing in one place .One has to go on the web site and pick the complete set all in one place from printer to web camera .Dell also offering to built their own PCs just by clicking at home. Any body can do so even those with minimum knowledge of computers. Their web site is easy to use and simple. There is on line help available .They also guide you to select the best system that suits the need.. Helpful phone service is another feature of their success .
I did call to Sony and Dell centre before buying and I found Dell more helpful , friendly and dedicated .So every thing count in the success of business from service to quality .They both are best quality wise so its their right to capture the market.