Social Entrepreneurship is the practice using traditional entrepreneurial principles to organize, produce and administer a venture to create social change. The only difference between social entrepreneurs and business entrepreneurs is that the former institutes its knowledge of business to benefit society and the world.
Social entrepreneurship is what is going to lead this world into peace and tranquility, that is, if it can be done at all. But if revolutionary technology and creative business principles can continuously lead the companies and nations into new economic trends and spectrums, then social entrepreneurship can certainly create equality and harmony if its practice can become widespread.
There are numerous ways in which social entrepreneurship has helped cause a constructive change in society. However, many of these ventures go unnoticed and unheralded. Yet their influence is still at the echelon of leading business performances and customs. So why is the social entrepreneurship movement of the last decade been so disregarded?
Well most of the blame can be put on this economically driven society, especially in America. Business people and money making moguls are often celebrated in today’s world. People who make the big bucks can be seen on television doing interviews and on countless magazine covers and newspaper front pages. But people who make strives to make the world a better place are not generating loads and loads of money into their personal savings account. Instead, they are using their knowledge of the economy and their specializations in various fields to help the people of the world. And while generating money is an important part of business practices, in social entrepreneurship, generating money is a secondary objective. Thus, they do not get as rich as the people who are in the business world solely to live the capitalistic motto of the endless pursuit of money.
Another part of the blame for social entrepreneurship going unnoticed is a false sense of hope placed in the government. When people think about helping others and changing the world, citizens of this country, and others, would like to believe that the government is out doing the goods of the world that need to be done. They also like to think that in times of crisis that the government has the answers. However, recent events in New Orleans and New York City have proved that the government is far from having the answers, and seemingly the motive, to be a force in helping people and promoting social change from the grassroots level.
That is why it is so important that social entrepreneurs spread their own cause and their own practices. While social entrepreneurship is about helping society, it has to start to promote itself in order to encourage other people to do the same things that they are doing.
Jeff Skoll is a leading social entrepreneur who used his recognized wealth from directing eBay to found effective social entrepreneurships such as Participant Productions and the Skoll foundation. Participant Productions is the company that gave the public socially challenging movies such as Syrianna and Good Night and Good Luck. Both movies did extremely well in the box offices and in it acclaim. Both productions also generated a social buzz the spawned communal debate and social awareness of particular issues facing the world today. However, nobody knows that these movies were produced by a company whose sole intent was to inspire public political involvement and not just to make money. Thus, the society as a whole is not introduced to a phenomenon that can help change the world.
If social entrepreneurship is going to become a leading movement in this world, than it is going to have to inspire new comers to come along. While self-promotion is an unwelcomed notion in this faction, it needs to become of greater concern. If social entrepreneurs can develop scholarship programs, internships, entry-level jobs and put a label on their products, they can truly help their own cause by leading society into a phase where society is helping itself.