Many people who start small businesses online do not really know what they are getting themselves into. After building a website and finding a product or service to provide, they might be overwhelmed with all the possible things they can do. Ebooks, articles, and forums have a lot of information about marketing small businesses online. So much, in fact, that it becomes a big confusing mess to the beginning marketer.
Of course, there are many exacting techniques, internet guru secret tricks, and advanced procedures for making your small business succeed. Those can be learned over time if you wish. In reality, there are only three tasks that you have to perform every day to make your business a success.
Task One: Adding Content
Every day, you should add some content to your website. That does not mean that, after a year, you will have a three hundred sixty four page website. Adding a blog or forum to your website is a great way to satisfy the new content requirement for small business success.
You can write a small article or just a couple of paragraphs on your blog every day, or post several posts on your forum. If you do not, however, have a blog or forum, you can still add content to your website. Writing an article for marketing purposes is a good idea. You can link to that article from your website and include a summary of its information.
Task Two: Getting Links
You should also spend some time everyday getting links for your small business. This is also known as expanding your link network. When it comes down to it, all internet business marketing is getting links on the web. You can get links to your website by posting on forums with signature links, writing and distributing articles, making blog comments, purchasing links on other sites, directory submission, and many other ways.
Make a daily link quota and stick with it. Even if you can get just five links every day, you will be well on your way to small business success. You should try to vary the methods of getting those links for maximum effect.
Task Three: Maintenance
You must perform maintenance on your site and small business every day. These are just the day-to-day things you must check. For example, you must check your business email at least once per day. If you have a blog or forum, you must moderate the comments and conversations.
These three tasks to do every day will lead your small business to great success. They will all improve search engine optimization, expand your backlink web, and increase your targeted traffic flow. All of the internet jargon and secret insider reports can wait until you are ready for them.